Our partner and sponsor pyramid offers every business a place in our line-up.
Main and shirt sponsor
Naming-Right Partner
Kit supplier
Sleeve Partner
Business Premium Partner
Business Team Partner
Service Partner
Here’s what our partners say
„Sport connects people, so having a partner club like TSG Hoffenheim, that is firmly focused on innovation, is ideal for us at SAP as we look to drive forward further innovation. We are proud of our successful cooperation and look forward to standing by TSG’s side, not just as their main and shirt sponsor, but also as a technology partner.“
Lars Lamadé
SAP SE – Head of Global Sponsorships Europa & Asien
„We are convinced that we will only be able to help shape the future successfully and sustainably if our business activities are in harmony with society and the environment. We take this responsibility very seriously. Being regionally rooted, climate-neutral and contributing to the preservation of our planet. This is complex in practice and requires passion, perseverance and diligence in its implementation. We are tackling this together with TSG.“